Top 5 Virtual Fitness Programs in the US: Q4 2022 Performance

In the fourth quarter of 2022, the top 5 virtual fitness programs in the United States showcased diverse performance trends across weekly downloads, revenue, and active users. Data from Sensor Tower highlights the metrics for Planet Fitness Workouts, JustFit: Lazy Workout & Fit, Fitbit: Health & Fitness, Sweatcoin Walking Step Counter, and onX Hunt: GPS Hunting Maps.

Planet Fitness Workouts saw a significant increase in weekly downloads, peaking at approximately 238K in the week of December 26. Weekly revenue fluctuated, with a high of around $8.8K in mid-October and a low of about $5.7K in late December. Active users also showed a notable rise, reaching approximately 3.2M in the final week of the quarter.

JustFit: Lazy Workout & Fit experienced a steady increase in weekly revenue, peaking at about $249K in late October. Downloads showed an upward trend in October, reaching around 128K in the week of October 24. Active users saw a rise in December, peaking at approximately 280K in mid-December.

Fitbit: Health & Fitness exhibited strong weekly revenue, peaking at around $1.3M in the final week of December. Downloads spiked significantly, reaching approximately 227K in the week of December 26. Active users remained relatively stable, with a slight increase to approximately 6.6M in the last week of December.

Sweatcoin Walking Step Counter showed a steady decline in weekly revenue, from about $31K in early October to around $15K in late December. Downloads fluctuated, peaking at about 87K in the week of October 24. Active users saw a decline from approximately 1.5M in late September to around 1.2M by the end of December.

onX Hunt: GPS Hunting Maps maintained high weekly revenue, peaking at around $2.1M in early November. Downloads were strong in October, reaching around 103K in the week of November 21. Active users saw an increase, peaking at approximately 250K in the same week.

These insights are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower's platform.